The Veritas Daily
That Was Stupid
The one where the mom becomes a Food Network star (Episode 18)
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The one where the mom becomes a Food Network star (Episode 18)

Susie Bulloch went from writing recipes to competing on Food Network, where she became a fan (and judge) favorite. All of that led to her betting big time on herself.

Note: The audio version of the “That Was Stupid” podcast is ALWAYS available for free right here or wherever you get your podcasts. Click here to find it on your favorite platform.


Susie Bulloch was writing recipes as a side hustle in-between wrangling kids. But what was a hobby eventually turned into something bigger. Much bigger.

Susie is now the founder of Hey Grill Hey, one of the most successful barbecue websites in the country. She’s starred on Food Network, cooked with superstars Bobby Flay and Michael Symon, and runs a successful barbecue school called The Grill Squad.

Susie is now one of the most recognizable names and faces in barbecue. But how did she go from mom to mopping brisket as a champion? How did she end up on Food Network (and what was that like)? And what did it take to make the stupid decision to go all in on her passion? Well, that’s Episode 18 of “That Was Stupid.”

In this episode, Susie talks about:

  • How she got started

  • What her husband did to support her dream

  • Behind the scenes of filming a show for Food Network

  • The COVID barbecue boom

  • The risks she took to start her business

  • And more!

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Susie’s bio:

Susie Bulloch founded Hey Grill Hey in 2015 with one desire: To help people make better BBQ. To date she has created over 550 recipes that millions of people cook every month, making HeyGrill Hey a name synonymous with amazing BBQ. Susie and her husband Todd run a family business that includes a line of signature BBQ rubs, sauces, and gadgets.

Video version

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Discussion about this podcast

The Veritas Daily
That Was Stupid
Candid conversations on taking chances and proving everyone wrong! A fun, informative, and creative show interviewing leaders, celebrities, influencers, newsmakers, and even regular people about monumental, life-changing decisions that caused everyone at the time to say, "That was stupid."